Last Updated on 10 July 2025 by Johan
Whether you’re tracing beer roots through a medieval brewery or savoring a cold pint on a modern city terrace, Europe’s beer culture is a tapestry of tradition and taste. This updated guide dives into the top-selling beer brands of 2025 and shows you how to pair each with local flavors while traveling.
Top-Selling Beers Across Europe
Europe’s most beloved brews are crisp, crowd-pleasing lagers with flavor profiles perfect for pairing:
| Beer Brand | Origin | Type | Food Pairings |
|---|---|---|---|
| Heineken | Netherlands | Lager | Grilled meats, burgers, spicy bites |
| Guinness | Ireland | Stout | Beef stews, oysters, chocolate |
| Carlsberg | Denmark | Lager | Thai dishes, seafood, pizza |
| Stella Artois | Belgium | Lager | Mussels, frites, creamy cheeses |
| Beck’s | Germany | Lager | Sausages, pretzels, sauerkraut |
| Budweiser Budvar | Czech Republic | Pale Lager | Dumplings, goulash, sushi |
| Amstel | Netherlands | Lager | Bitterballen, Dutch cheese |
| Peroni | Italy | Pale Lager | Pizza, antipasti, pasta |
| Tuborg | Denmark | Lager | Danish pastries, seafood |
| Corona Extra | Mexico (Popular in Europe) | Lager | Fish tacos, ceviche, guacamole |
Trends Worth Tapping Into
- Lager Dominance: 8 out of the 10 top sellers are lagers, confirming Europe’s love for smooth, drinkable brews.
- Northern Europe Rules: Brands from Denmark, the Netherlands, Belgium, and Germany lead the list.
- Global Tastes Rising: Despite its Mexican origin, Corona has carved out a massive fan base across Europe.
Create Your Own “Beer Passport” Tour
Planning a European adventure? Make each stop count by pairing beers with local eats:
- Beck’s in Berlin with bratwurst and a fresh pretzel
- Peroni on a Roman terrace with antipasti
- Stella Artois in Brussels alongside moules-frites
- Guinness in Dublin with a bowl of rich stew
Travel Tip
Snap a photo at every brewery, beer hall, or garden you visit — some cities even offer official “beer passports” that score you souvenirs or discounts when stamped at partner pubs.
…. and, before you ask, it is always 5 o’clock somewhere in the world… Cheers!